improvement(geo): clarify self-hosting and compliance for answer engines and agents (#9718)

* improvement(geo): clarify self-hosting and compliance for answer engines and agents

* improvement(geo): check the credit note and the Ollama status command

Author: waleedlatif1

README.md

@@ -7,7 +7,7 @@
 
 <p align="center">
   <a href="https://deepwiki.com/simstudioai/sim" target="_blank" rel="noopener noreferrer"><img src="https://img.shields.io/badge/Ask-DeepWiki-E6E6E6?labelColor=C3C3C3&color=E6E6E6" alt="Ask DeepWiki"></a>
-  <a href="https://cursor.com/link/prompt?text=Help%20me%20set%20up%20Sim%20locally.%20Follow%20these%20steps%3A%0A%0A1.%20First%2C%20verify%20Docker%20is%20installed%20and%20running%3A%0A%20%20%20docker%20--version%0A%20%20%20docker%20info%0A%0A2.%20Clone%20the%20repository%3A%0A%20%20%20git%20clone%20https%3A%2F%2Fgithub.com%2Fsimstudioai%2Fsim.git%0A%20%20%20cd%20sim%0A%0A3.%20Generate%20required%20secrets%20%28the%20stack%20will%20not%20start%20without%20them%29%3A%0A%20%20%20cat%20%3E%20.env%20%3C%3C%20EOF%0A%20%20%20BETTER_AUTH_SECRET%3D%24%28openssl%20rand%20-hex%2032%29%0A%20%20%20ENCRYPTION_KEY%3D%24%28openssl%20rand%20-hex%2032%29%0A%20%20%20INTERNAL_API_SECRET%3D%24%28openssl%20rand%20-hex%2032%29%0A%20%20%20CRON_SECRET%3D%24%28openssl%20rand%20-hex%2032%29%0A%20%20%20POSTGRES_PASSWORD%3D%24%28openssl%20rand%20-hex%2024%29%0A%20%20%20EOF%0A%0A4.%20Start%20the%20services%20with%20Docker%20Compose%3A%0A%20%20%20docker%20compose%20-f%20docker-compose.prod.yml%20up%20-d%0A%0A4.%20Wait%20for%20all%20containers%20to%20be%20healthy%20(this%20may%20take%201-2%20minutes)%3A%0A%20%20%20docker%20compose%20-f%20docker-compose.prod.yml%20ps%0A%0A5.%20Verify%20the%20app%20is%20accessible%20at%20http%3A%2F%2Flocalhost%3A3000%0A%0AIf%20there%20are%20any%20errors%2C%20help%20me%20troubleshoot%20them.%20Common%20issues%3A%0A-%20Port%203000%20or%203002%20already%20in%20use%0A-%20Docker%20not%20running%0A-%20Insufficient%20memory%20(needs%2012GB%2B%20RAM)%0A%0AFor%20local%20AI%20models%20with%20Ollama%2C%20use%20this%20instead%20of%20step%203%3A%0A%20%20%20docker%20compose%20-f%20docker-compose.ollama.yml%20--profile%20setup%20up%20-d"><img src="https://img.shields.io/badge/Set%20Up%20with-Cursor-E6E6E6?logo=cursor&logoColor=1A1A1A&labelColor=C3C3C3&color=E6E6E6" alt="Set Up with Cursor"></a>
+  <a href="https://cursor.com/link/prompt?text=Help%20me%20set%20up%20Sim%20locally.%20Follow%20these%20steps%3A%0A%0A1.%20First%2C%20verify%20Docker%20is%20installed%20and%20running%3A%0A%20%20%20docker%20--version%0A%20%20%20docker%20info%0A%0A2.%20Clone%20the%20repository%3A%0A%20%20%20git%20clone%20https%3A%2F%2Fgithub.com%2Fsimstudioai%2Fsim.git%0A%20%20%20cd%20sim%0A%0A3.%20Generate%20required%20secrets%20%28the%20stack%20will%20not%20start%20without%20them%29%3A%0A%20%20%20cat%20%3E%20.env%20%3C%3C%20EOF%0A%20%20%20BETTER_AUTH_SECRET%3D%24%28openssl%20rand%20-hex%2032%29%0A%20%20%20ENCRYPTION_KEY%3D%24%28openssl%20rand%20-hex%2032%29%0A%20%20%20INTERNAL_API_SECRET%3D%24%28openssl%20rand%20-hex%2032%29%0A%20%20%20CRON_SECRET%3D%24%28openssl%20rand%20-hex%2032%29%0A%20%20%20POSTGRES_PASSWORD%3D%24%28openssl%20rand%20-hex%2024%29%0A%20%20%20EOF%0A%0A4.%20Start%20the%20services%20with%20Docker%20Compose%3A%0A%20%20%20docker%20compose%20-f%20docker-compose.prod.yml%20up%20-d%0A%0A5.%20Wait%20for%20all%20containers%20to%20be%20healthy%20%28this%20may%20take%201-2%20minutes%29%3A%0A%20%20%20docker%20compose%20-f%20docker-compose.prod.yml%20ps%0A%0A6.%20Verify%20the%20app%20is%20accessible%20at%20http%3A%2F%2Flocalhost%3A3000%0A%0AIf%20there%20are%20any%20errors%2C%20help%20me%20troubleshoot%20them.%20Common%20issues%3A%0A-%20Port%203000%20or%203002%20already%20in%20use%0A-%20Docker%20not%20running%0A-%20Insufficient%20memory%20%28needs%2012GB%2B%20RAM%29%0A%0AFor%20local%20AI%20models%20with%20Ollama%2C%20use%20one%20of%20these%20instead%20of%20step%204%3A%0A%20%20%20docker%20compose%20-f%20docker-compose.ollama.yml%20--profile%20gpu%20--profile%20setup%20up%20-d%0A%20%20%20docker%20compose%20-f%20docker-compose.ollama.yml%20--profile%20cpu%20--profile%20setup%20up%20-d%0AThen%20check%20status%20in%20step%205%20with%3A%0A%20%20%20docker%20compose%20-f%20docker-compose.ollama.yml%20ps"><img src="https://img.shields.io/badge/Set%20Up%20with-Cursor-E6E6E6?logo=cursor&logoColor=1A1A1A&labelColor=C3C3C3&color=E6E6E6" alt="Set Up with Cursor"></a>
 </p>
 
 <p align="center">

apps/docs/content/docs/introduction/index.mdx

@@ -55,9 +55,15 @@ For tools outside the catalog, connect an [external MCP server](/agents/mcp) or
 
 The core source is available on [GitHub](https://github.com/simstudioai/sim) under the Apache 2.0 license. Enterprise features use a separate license that requires an active Enterprise subscription for production use. See [self-hosting](/platform/self-hosting) for installation requirements and configuration.
 
+## Security and compliance
+
+Sim is SOC 2 Type II compliant. Find reports and security details in the [trust center](https://trust.sim.ai/).
+
 ## Related docs
 
 - [Getting started](/getting-started): Build and run a simple summarizer.
 - [Chat](/chat): Build and manage workspace resources conversationally.
 - [Workflows](/workflows): Blocks, connections, triggers, and execution.
 - [Quick reference](/quick-reference): Look up builder actions.
+- [Pricing](https://www.sim.ai/pricing): Compare Sim Cloud plans.
+- [Comparisons](https://www.sim.ai/comparisons): Sim vs Microsoft Copilot Studio, n8n, Zapier, Make, Dust, and other AI agent platforms.

apps/sim/app/(landing)/pricing/pricing.tsx

@@ -1,4 +1,5 @@
 import { INTEGRATION_COUNT_LABEL } from '@sim/deployment-config/integration-claims'
+import { CREDITS_PER_DOLLAR } from '@/lib/billing/constants'
 import { PricingPlans } from '@/app/(landing)/pricing/components/pricing-plans'
 import { PricingStructuredData } from '@/app/(landing)/pricing/components/pricing-structured-data'
 
@@ -54,6 +55,19 @@ export default function Pricing() {
         className='mx-auto flex w-full max-w-[1728px] flex-col gap-7 px-10 pt-8 max-md:px-7 max-lg:px-8 max-xl:px-9'
       >
         <PricingPlans heading={PRICING_HEADING} />
+        <p className='mx-auto max-w-[720px] text-balance text-center text-[var(--text-body)] text-small'>
+          Sim is open source under the Apache 2.0 license, so you can self-host it for free with
+          Docker Compose or Kubernetes. Enterprise features need a license.{' '}
+          <a
+            href='https://docs.sim.ai/platform/self-hosting'
+            target='_blank'
+            rel='noopener noreferrer'
+            className='underline underline-offset-2'
+          >
+            Read the self-hosting guide
+          </a>
+          . On Sim Cloud, one credit is worth ${1 / CREDITS_PER_DOLLAR}.
+        </p>
       </section>
     </main>
   )

apps/sim/app/workspace/[workspaceId]/upgrade/components/comparison-table/comparison-data.ts

@@ -209,7 +209,7 @@ export const COMPARISON_SECTIONS: ComparisonSection[] = [
         values: [false, false, false, true],
       },
       {
-        label: 'Self Hosting',
+        label: 'Self-Hosted Enterprise Features',
         values: [false, false, false, true],
       },
       {

apps/sim/lib/compare/data/sim.ts

@@ -181,7 +181,7 @@ export const simProfile: CompetitorProfile = {
         value:
           'Cloud-hosted (managed, multi-tenant SaaS) or self-hosted (Docker/Kubernetes). No documented managed single-tenant/VPC hosting tier in between',
         detail:
-          'The Enterprise plan\'s only hosting-related row in the pricing comparison table is a boolean "Self Hosting" flag; there is no dedicated-instance/VPC offering.',
+          'The Enterprise plan\'s only hosting-related row in the pricing comparison table is a boolean "Self-Hosted Enterprise Features" flag; there is no dedicated-instance/VPC offering.',
         shortValue: 'Cloud-hosted or self-hosted, no mid-tier VPC option',
         confidence: 'verified',
         sources: [

apps/sim/next.config.ts

@@ -643,6 +643,20 @@ const nextConfig: NextConfig = {
       }
     )
 
+    /** Readers and agents guess the product's full name; the page's slug is `microsoft-copilot`. */
+    redirects.push(
+      {
+        source: '/comparisons/microsoft-copilot-studio',
+        destination: '/comparisons/microsoft-copilot',
+        permanent: true,
+      },
+      {
+        source: '/comparisons/copilot-studio',
+        destination: '/comparisons/microsoft-copilot',
+        permanent: true,
+      }
+    )
+
     /**
      * Stray crawler/artifact URLs picked up in an external SEO audit — no
      * page ever existed at these paths, but they were indexed or linked

apps/sim/scripts/test-landing-seo-e2e.ts

@@ -422,6 +422,29 @@ async function run() {
     assert(String(product['@id']).endsWith('#software'), `Offers sit on ${product['@id']}`)
   })
 
+  await check('pricing says self-hosting the open-source core is free', async () => {
+    const { body } = await get('/pricing')
+    const visibleText = decodeHtml(
+      body
+        .replace(/<script\b[\s\S]*?<\/script>/g, '')
+        .replace(/<!--[\s\S]*?-->/g, '')
+        .replace(/<[^>]+>/g, '')
+    )
+    assert(visibleText.includes('open source under the Apache 2.0 license'), 'license note missing')
+    assert(visibleText.includes('self-host it for free'), 'self-hosting note missing')
+    assert(visibleText.includes('Self-Hosted Enterprise Features'), 'Enterprise row label missing')
+    assert(visibleText.includes('one credit is worth $0.005'), 'credit value note missing')
+  })
+
+  await check('Copilot Studio comparison aliases reach the comparison page', async () => {
+    for (const alias of ['microsoft-copilot-studio', 'copilot-studio']) {
+      const { status, location } = await get(`/comparisons/${alias}`)
+      assert.equal(status, 308, alias)
+      assert(location, `${alias}: expected a redirect`)
+      assert.equal(new URL(location, baseUrl).pathname, '/comparisons/microsoft-copilot', alias)
+    }
+  })
+
   await check('comparison pages lead with their answer and their tracked-prompt FAQs', async () => {
     const failures: string[] = []
     for (const profile of [